Business Consultancy and Market Research


Business Consultancy and Market Research: Before entering the Vietnamese market, it is extremely important to advise the client in detail on the business environment in Vietnam and to conduct a detailed market survey. 

This includes: 


Consulting market exploration and market entry: 

The points mentioned here serve as points of reference that need to be specified in a detailed discussion with the client. 

o   Preliminary market research / market intelligence: 

o   Current situation in the Vietnamese market: challenges and opportunities, role of online offers 

o   Qualitative study (interviews and desk research): Expectations of future Vietnamese customers 

o   Competitor analysis (concepts, offers, price structure, position in the market, reputation, assessment) 

o   Analysis of potential partners (concepts, offers, price structure, market position, reputation, assessment) 

o   Development of recommendations on possible partners (business partners, universities, training institutions) 

o   Investigation of the official situation in Vietnam and proposal for leading discussions (ministries, authorities, provinces, city administrations) 

o   Analysis and proposal of possible provinces/cities in which a business start-up can be preferred 

o   Clarification of questions regarding licensing and the issuing of visas 

o   Concept for a gradual entry into Vietnam (exploratory phase - virtual office - representative office - branch office) 

o   Legal aspects and suggestion of lawyers and tax advisors in Vietnam (drafting of contracts, company formation, tax situation, transfer of profits) 

o   If desired, the consultant can also officially appear as a representative of the client's company. This is also recommended in the present case. 

o   Other tasks as agreed… 


Services related to the preparation for the exploratory trip and further trips of the client: 

o   Pre-trip via Zoom: Brief introduction to the Vietnam business environment. 

o   Optimal preparation for the business trip 

o   Identifying and contacting possible contacts 

o   Identifying possible networks 

o   Information on pitfalls in doing business with Vietnam 

o   Coordinating the content of the fact-finding trip: (i) organizing appointments, (ii) assisting with travel planning and hotel booking, (iii) assisting with booking transport in Vietnam 

o   Individual Q & A 

o   Additional content according to your requirements 

During the client's trip(s): 

o   Individual accompaniment of the client to meetings and appointments in Vietnam. 

o   Preparation and follow-up of meetings and appointments 

o   24/7 service in all business matters 

o   Translation and interpreting services (Vietnamese/English/German) 

o   Preparation of a list of recommended events and activities during the business trip 

o   Follow-up: addressing individual questions 

o   Other tasks as agreed… 


For further information and a free initial consultation, please contact me in English, German or Vietnamese at: [email protected]

Mao Le


Es gilt unsere Datenschutzerklärung.

Mao Le

Inhalte von Google Maps werden aufgrund deiner aktuellen Cookie-Einstellungen nicht angezeigt. Klicke auf “Zustimmen & anzeigen”, um zuzustimmen, dass die erforderlichen Daten an Google Maps weitergeleitet werden, und den Inhalt anzusehen. Mehr dazu erfährst du in unserer Datenschutz. Du kannst deine Zustimmung jederzeit widerrufen. Gehe dazu einfach in deine eigenen Cookie-Einstellungen.

Zustimmen & anzeigen



[email protected] 


32 To Ngoc Van Street, Tay Ho District, Hanoi / Vietnam